Writing on operating, and what changes when a business starts learning from its own work.
Notes from building and running companies. Originally published at bramscher.com.

Context Is King
I was fortunate enough to participate in the dot-com era, back when every company suddenly needed a website and very few of us knew exactly why. We were building things as quickly as we could, occasionally with a busi…
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The Company Soul(.md)
I’ve spent most of my life building organizations of one kind or another. Some were startups. Some were manufacturing companies. Today I split my time between running a property management company and building an AI s…
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The Hidden Layer of AI That Finally Started to Make Sense to Me
I have been trying to understand why AI sometimes feels like magic and other times feels like a really confident intern who completely missed the point.
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The Second Brain You Didn’t Know You Had
Ideas. Questions. Half-finished thoughts. Business strategies. Experiments. Dead ends. A few good insights buried in a lot of noise.
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The Next Management Revolution: Businesses That Run Experiments While You Sleep
Recently I came across a small open-source project from Andrej Karpathy, one of the researchers behind Tesla’s AI systems and earlier work at OpenAI. The project is called autoresearch. It’s a simple idea, almost dece…
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Highest and best use?
For a long time we’ve had a quiet inefficiency inside organizations — not a shortage of people, but a misplacement of people.
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Pondering AI – more than a tool?
Over the past few months I’ve been spending late nights experimenting with something most small and mid-sized businesses don’t yet realize is about to change their operating model:they’re about to get staff they never…
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Retire or jump on the AI train?
I recently had a friend ask why, with retirement looming, I wasn’t simply playing more pickleball. It’s a fair question—I certainly enjoy playing—but truthfully, I’ve never been more excited professionally than I am r…
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